Thursday, April 5, 2012

$25,000 Community Challenge Announced for VPR Classical in Central Vermont

We've been working behind the scenes to raise $300,000 to fund the purchase and maintenance of our VPR Classical station at WVXR 102.1 FM.

Last weekend, we kicked off the public phase of the campaign at Chandler Center for the Performing Arts in Randolph, prior to a concert by pianist and Beaux Arts Trio founding member Menahem Pressler.

During the event (and with 100+ in the audience) we announced a special "community challenge" to build on the campaign’s momentum: when VPR Classical listeners come together to raise $50,000 for WVXR, two local and generous supporters will contribute an additional $25,000 to the campaign.

VPR purchased WVXR in 2010. It was a leap of faith; we are confident that our community of classical music lovers will come together to meet this challenge and support this important campaign. This challenge opportunity may make it possible to meet our goal by the end of the calendar year!

VPR Classical Host Joe GoetzBased in Randolph, WVXR reaches about 92,000 Vermonters across a large swath of central Vermont, from Berlin to Woodstock north to south and from Route 100 to Interstate 91 from east to west.

Last summer, WVXR underwent a major antenna upgrade that allowed VPR to consistently operate the station at full power, resulting in a stronger, higher-quality signal for the WVXR coverage area. With the addition of WVXR, VPR Classical can now be heard all along I-89 in Vermont, from north of Burlington all the way into New Hampshire.

To date, $191,000 has been raised for the WVXR campaign. For information on how to help with this campaign, contact Retta Huttlinger at 1-800-639-2192 or email rhuttlinger@vpr.net.

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